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OK I think i get gamification, but how do I use it?????
Cool, so I get what it is, but how do I use gamification in my business?  There are so many ways to use this in your business. In fact,...

Kelby Williams
Jan 282 min read
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So, what is gamification?
Ok, so gamification sounds interesting. Maybe. But what is it? Great question! It's really all about making things fun. You remember fun,...

Kelby Williams
Jan 221 min read
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0 comments


Gamification? It's not Corporate mafia sorcery
Have fun and grow your business: Exploring the power of Gamification Gamification is a powerful tool for businesses in many industries....

Kelby Williams
Jan 201 min read
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2025 – Where’s your Roadmap to Success?
Our business environment is dynamic. If you want to succeed in 2025 you need a plan that addresses your unique challenges and...

Kelby Williams
Jan 135 min read
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What do you need to hit those targets?
The physical and tech tools you need to make your products or deliver your services—are another key piece of the puzzle. This includes...

Kelby Williams
Nov 20, 20241 min read
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Growth? How are you going to pay for that?
Dear reader, the story continues in Part 2 of our efforts to lay the foundations of our awesome 2025 growth plans..... Cashflow: Keeping...

Kelby Williams
Nov 18, 20242 min read
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Seriously, what is your capacity to grow?
Business Capacity in Australia: Workforce, Cashflow, and Means of Production In this next series of articles, I am going to dive into...

Kelby Williams
Nov 15, 20242 min read
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Feeling Invisible?
Afraid you’re losing clients to competitors?  Not sure why that’s happening?  The chances are it’s not your pricing, or your service,...

Kelby Williams
Oct 22, 20245 min read
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Better, faster results from your marketing?
Do you want special words you can use to attract people to your content? Â Are you obsessed with getting in front of prospective clients?...

Kelby Williams
Aug 28, 20241 min read
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So, you want more customers.........
Previously on Adaptique the Blog, we dived into your Marketing Plan... Now for the framework: OAMC and AIDA Who doesn’t love a good...

Kelby Williams
Jun 5, 20242 min read
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Where the hell are you?
Welcome back intrepid readers 😊 The story thus far: cost base mapped, revenue targets locked in, capacity assessed. Let the fun begin....

Kelby Williams
May 21, 20242 min read
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Show me the MONEY!!!!!
Dear readers, in the previous episode we left out valiant business owner looking at a pile of expenses, realising how much they needed to...

Kelby Williams
May 17, 20241 min read
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New Financial Year - New You!!!!!!
Yeah I know, you are worried about 30 June, tax planning, etc etc etc. You need to lift your head a little and look at the next Finacial...

Kelby Williams
May 14, 20241 min read
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Dorothy was right, networking is the key.
Connecting Success: Why Networking Matters In the vast land down under, where kangaroos hop and koalas snooze, small businesses are like...

Kelby Williams
Jan 15, 20243 min read
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c'mon c'mon let's stick together............
Forging Strong Alliances: The Power of Strategic Business Partnerships In today's competitive business landscape, we are constantly...

Kelby Williams
Nov 23, 20233 min read
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Staff!?!?! How do I keep them on track?
Rewarding team performance, KPI’s & OKR’s We all know the challenge of trying to align team skills and efforts to business outcomes and...

Kelby Williams
Nov 20, 20232 min read
15 views
1 comment


I want it all, I want it all, I want it all, and I want it now!!!!!
Unlock Success: Growth Strategies for Now!!!!!!!!!!! In today's competitive business landscape, we are constantly seeking ways to unlock...

Kelby Williams
Nov 16, 20233 min read
9 views
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What!!! They only bought one thing? But…. you have so much more on the shelf for them.
An upsell strategy is a technique used by businesses to encourage customers to purchase additional products or services that complement...

Kelby Williams
Nov 3, 20231 min read
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I can't keep my team together!!!!!!!!!!!!!
Boosting Business Success: Proven Employee Satisfaction Strategies for SME In today's competitive business landscape, success is not just...

Kelby Williams
Oct 27, 20233 min read
13 views
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New stuff? What, more new stuff?!!?!?
Yes, NEW STUFF. Hey, just checking in from day 2 at DMA 2023 at the Gold Coast. What’s DMA 2023 I hear you ask. Well, maybe one of you...

Kelby Williams
Oct 6, 20231 min read
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